What’s Hot Wednesday January 27, 2021

I hope you have your digital marketing cap on because we have some great stories to share with you this week from the DBE team: It’s not too late to start “Rethinking your strategic planning for 2021.” This article recommends splitting the year into two halves. The first half is for what is practical given..

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What’s Hot Wednesday January 20, 2021

I’m not sure we have a theme with this week’s What’s Hot Wednesday for Digital Marketers, but we sure have an impressive array of stories from our team to share with you! And please read through to the Do Good Spotlight on the Central NJ chapter of top-rated charity Ronald McDonald House. Happy Birthday, Wikipedia!..

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What’s Hot Wednesday January 13, 2021

The DBE team has lots of great info to share with our digital marketing colleagues, so let’s dive right in with this week’s shares: Did you see this Wall Street Journal story on the cost of returned items? Interesting points to consider, do they apply to smaller retailers too? Will they in the future? Are..

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What’s Hot Wednesday January 6, 2021

The DBE team and I hope you had a great holiday season and that 2021 is behaving for you. Let’s see what digital marketing news caught our attention over the break: This is a good perspective piece to get your marketing brain sparking: Top Tech Trends from 30 Experts (think iRobot, OpenAI, GitHub, IDEO). Back..

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What’s Hot Wednesday December 9, 2020

It’s beginning to look a lot like 2021! Let’s wrap up this year with good energy to take into the new year. Here are a few stories the team found discussion-worthy this week, let us know what you think: Search Engine Watch offers this guide on how to use content marketing to boost ecommerce conversions…

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What’s Hot Wednesday December 2, 2020

I hope you had a great Thanksgiving despite all the challenges 2020 keeps bringing us. It’s been rough, no doubt, but if we acknowledge the worst of it and keep our eyes on the future, we’ll come out stronger, so let’s keep at it. And on that note, here are articles to help you navigate..

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What’s Hot Wednesday November 18, 2020

Digital marketers, let’s get right to it—here’s this week’s What’s Hot Wednesday just for you: As integrated digital marketers, we know the online customer journey is not a linear funnel that takes the old-school awareness/interest/action route. That said, we are still drawn into discussions about where the role and place of various tactics fit in..

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What’s Hot Wednesday November 11, 2020

We didn’t publish last week so this week’s issue is a bit of a catch up. Here’s what’s hot for digital marketers this week, but first, a thank you to all our veterans for their vital role in keeping our country safe. The “do good” spotlight this week is in your honor with our heartfelt..

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