What’s Hot Wednesday October 28, 2020

Our team is talking about a few interesting topics this week that we’re sharing here: Moz CEO Sarah Bird recently spoke with Search Engine Watch about emerging trends in SEO. She talks about “hyperlocal SEO” to support local businesses as well “five under-rated yet crucial parameters marketers need to stay on top of.” Her list:..

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What’s Hot Wednesday October 21, 2020

Jumping right into it this week: Several of us watched The Social Dilemma on Netflix last week, and our recommendation is…you may want to check it out. While the dramatizations are a bit silly, there are interesting perspectives shared by former employees of leading social networks including Facebook, Pinterest, and Twitter, among others, about their..

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What’s Hot Wednesday October 14, 2020

There’s always something new happening in the wonderful world of digital marketing and this week’s stories are the ones we found most interesting: This Marketing Land article flips the now-seemingly-old adage “content marketing is king” into “content measuring is king.” It shares how there is growing focus on content analytics as a core component of..

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What’s Hot Wednesday September 30, 2020

Boy, it’s crazy busy here at DBE. How are things going for you? Here are a few stories surfaced by the team that we want to share this week: Despite discussing a 2018 study, we have been speaking internally about this article by Google and Boston Consulting Group and felt that it is very relevant…

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What’s Hot Wednesday September 23, 2020

Busy, busy, busy, so let’s jump right into this week’s What’s Hot Wednesday for Digital Marketers: There are not 1, not 2, but 3 New LinkedIn Company Page features for marketers: You know we’re fans of Marketing Charts as a resource but it’s rare for them to have content relevant to SEO, so we had..

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What’s Hot Wednesday September 16, 2020

How cool is it that 3 of our team members wanted to share 3 different articles on project management (PM) this week? We couldn’t resist sharing them all. The first two are focused on agile PM. The third is filled with insights from a company that’s been managing huge workflows remotely for 6 years and..

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What’s Hot Wednesday September 9, 2020

We hope you enjoyed the long weekend and that you were in a part of the country that had great weather. These stories caught the attention of our digital marketing minds, and we want to share: Retailers know it’s time to get ready for the holidays, and we don’t mean the one featuring candy corn…

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What’s Hot Wednesday September 2, 2020

You’re probably getting ready for the holiday weekend if you’re not already away from work this week. If you are away, well, thanks for opening this, we hope this read goes well with iced tea, sunshine, and long walks: Do you know the difference between Google Ads and Bing’s PPC ads? This short and well..

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What’s Hot Wednesday August 26, 2020

There’s lots going on in the wonderful world of digital marketing, so let’s get to it! What stories are Google Keyword Search Trends telling from the times of lockdown? This piece from Search Engine Watch shares a lot. Some searches aren’t too surprising: “sourdough recipe,” “puppies,” “hot tubs.” One, “get away with murder” is a..

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What’s Hot Wednesday August 19, 2020

Do you have vacation time coming up as we round the last turn on summer? We hope you’re enjoying these last few weeks before we hit autumn head on! Can you smell the pumpkin spice everythings yet? Here are a few stories that caught the DBE team’s attention so we’re sharing: Instagram Live: Creative Hacks..

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