Special Edition Perceptive Marketer: YouTube SEO, “X-odus,” & Music Video Lessons
Hey y’all, Special edition! I’ve stuffed food-themed puns in the midst of our digital marketing news. Ready. Set. Gobble! A couple of Google stories from last week: Google AI Overviews ads (!) have been spotted on mobile ...
A Better Paradigm Podcast, Google Spam Policies, & Stalking Ourselves on Social
Hiya, Have you taken a minute to notice your breathing today? Why don’t you try it now? Are your breaths quicker and shallower? Longer and fuller? If you take longer breaths, how does that affect how you feel? I ...
Gemini Live, Google Breakup, & Longer Ad Breaks
Hey y’all! Saddle up for this digital marketing rodeo roundup! 🏇🏿 Google has launched Gemini Live that lets users have “in-depth” voice chats with the Gen AI chatbot on their smartphones. It has conversational features that allow ...
Universal Analytics Data Download, YouTube’s Differentiator, & Email CTAs
Hi, how are ya? In addition to my position at DBE, I also teach yoga twice a week. There’s a beautiful change in a person before and after they practice. Maybe they breathe a little deeper… or their shoulders are ...
Creative Content, YouTube Short Ads, & Digital Ad Spending
Heyoo 😃 What’s going on? A LOT as always. We’ll get to the meat of it for ya, no worries: To compete against the strengths of TikTok, Google is making improvements to YouTube Shorts for advertising, including “First Position on ...
Bluesky, TikTok Search Ads, & Sustainable Influencers
Heyo! Fun fact: it’s Buzzards Day! Did you know that this bird returns from migration at the same time every year? It’s a popular tradition to watch for the bird in Ohio! It’s fascinating how nature has its own way ...
