What Google’s AI Overview Release Means for SEO and SAIO
ICYMI, Google announced the long-awaited public release of its Search Generative Experience (SGE) last week. Except it’s no longer called SGE but rather AI Overviews (apparently, SGE was its experiment name). The search marketing industry is buzzing about the ...
Free SAIO Guide, AI Prompt Formula, & the TikTok Ban
Hey y’all! We want to thank you for being readers of our newsletter. 😊 We get lots of questions about Search AI Optimization (SAIO), so we created a comprehensive SAIO strategy guide that overviews how it differs from Search ...
Helpful Content, Sustainable Marketing, & Where’s Your Web Traffic Coming From?
Hey y’all! March is named after the Roman god of war, Mars. In most myths, Mars is known for being quite brutish and hot headed. Now, traveling a little further east. In Ancient Chinese medicine, spring is the time ...
Unexpected Compliments, AI Marketing Course, & Stinky Content
Hello and howdy! Have you ever received or given an unexpected compliment? Sure, there are times when you’re expecting a compliment. Getting one unexpectedly hits different – it makes your day a bit brighter! In my search to find ...
SEO & SAIO: A Love Story 💞
Two search engine strategies, both alike in goal. In the search results, where we lay our scene. These 90’s dreams burn with new coal; Staying optimized keeps agencies on caffeine. From forth one strategy emerges another; A pair of star-cross'd ...
Future of Google, High CPCs, Effective Leadership, & Eddie The Terrible
Hiya! You know those days when it seems everything has gone sideways? We all have ‘em. I think the trick is to look at them in their entirety. Here are some thoughts: Is everything about traffic bad? Yes, it slows ...
