LinkedIn Sponsored Articles, SAIO Keywords, & Data Co-ops
Howdy, friends! January 24th is National Compliment Day, so here are some headed your way: Good for you for expanding your knowledge and reading today. Think of 3 things you did well today. Now, out loud, give yourself a ...
From Brand Authority to EEAT to SEO to SAIO
Have you heard about Moz’s Brand Authority metric? It was announced last fall at its Mozcon event and it has now been incorporated into its Pro platform as part of its new “Domain Overview” summary section. The section also ...
SEO vs. SAIO Content Strategy
You’ve probably heard of various Search Engine Optimization (SEO) content strategies like the pillar strategy. With Search Artificial Intelligence Optimization (SAIO), strategizing is a bit different… and, thus, exciting! Quick Review SAIO is about being cited and ...
The Last One: Google Patents, SEO Links, & Influencer Marketing
Heyo! The time has come. ⏰ The LAST What’s Hot Wednesday of the year! (DUH DUH DUH 🥹) BUT don’t worry! We’ll be back with more fun next year. 😃 For now, let’s savor the time ...
Google’s Gemini, AI Ethical Concerns, & Puppies!
Howdy, Howdy! Have you ever noticed how many hats we wear day-to-day? Sibling. Partner. Friend. Coworker. Volunteer. Parent. Athlete. Musician. They all could be full-time roles if we allowed them. First, give yourself a pat on the back for ...
The Yin and Yang of SEO and SAIO (or is it SAIO and SEO?)
When we launched DBE’s Search Artificial Intelligence Optimization (SAIO) strategy for generating link citations in answers to questions asked of conversational search AI chatbots like Bing Copilot and Google SGE, we showed this iceberg image to help distinguish the ...
