📽️ Perceptive Marketer Roundup: August 2024
Marc: Hi Natalie, there have been some really interesting data snippets relevant to SEO and SAIO strategy in recent editions of DBE’s Perceptive Marketer newsletter. Nat: Hi Marc, I’m glad you’re finding value in the posts ...
SearchGPT, Olympic-Style Online Record Breaking & A Better Paradigm
Hiya! We missed ya last week. It was for a good reason, we promise! (All explained in our “Drumroll Please” section.) So, we’ve got 2 weeks of digital marketing rolled up into one edition! The Department of ...
LinkedIn Premium Company Pages, Humanize AI Content, & Gen AI Usage
Hello! What’s this? You’re ready for the digital marketing scoop. Well, here it is! Remember how GenAI seemed to burst onto the scene in just a couple of years? Emarketer produced a forecast showing that the burst ...
With AI Overviews Appearing Less Often, SAIO Is Still Very Much “Worth It”
DBE recently covered the latest report from BrightEdge that says AI Overviews show on Search Engine Results Pages (SERPS) less than 7% of the time. Advanced Web Ranking (AWR – the tool DBE uses to track keyword rankings and visibility) ...
Clickless Searches, Negative SEO & Shark Week
Hiya! Hope y’all had a nice Independence Day (and/or vacation if that’s how you chose to spend that week 🙂). Don't be misled by this recent Search Engine Land headline: Nearly 60% of Google searches end without ...
Digital Brand Expressions Announces Launch of Search Artificial Intelligence Optimization (SAIO) Services
Princeton, NJ (June 27, 2024)—Digital Brand Expressions, L.L.C. (DBE) announced the full roll out of its new service, Search AI Optimization (SAIO). SAIO is a complement to the advanced Search Engine Optimization (SEO) services the company has provided to large ...
