search artificial intelligence optimization

SEO vs. SAIO, ChatGPT Features, & Google Updates

By |08/16/2023|

Hey there! I’m sure you missed your favorite digital marketing newsletter last week! Don’t fret, we’re back with all the juicy stories you’ve been waiting for. Commence the digital marketing nerd-out! ChatGPT’s got sick new features, including prompt examples ...

What is Search Artificial Intelligence Optimization (SAIO)?

By |08/14/2023|

What is SAIO? SAIO stands for Search Artificial Intelligence Optimization. Do you mean using AI for optimizing your website? No, SAIO is for optimizing your website to be found for conversational searches done on AI chatbots like Bing Copilot and ...

🎥 What AI Can and Can’t Do in the Search and Social Space

By |06/21/2023|

Transcript: Marc: Hello, it feels like we’ve all been sprinting to keep up with AI developments. Last month, we discussed the new EEAT update in relation to emerging AI technologies. Now, we’re diving into AI’s impact on ...

Accessible Ads, LinkedIn, & Google EEATs

By |03/22/2023|

Is it hot in here? 🥵 You bet it is. What’s Hot Wednesday just hit your inbox so obviously. Find the latest in digital marketing while it’s still piping hot! Accessibility has had more visibility than ever before. It’s ...