Google Core Update, Trusting AI, & Soda Ads
Hiya, I hope you’re enjoying the day so far. Let’s make it a little more fun with some digital marketing news, shall we? 45% of customers trust AI tools to find brand information, according to data from ...
SearchGPT is HERE, Killer YouTube Thumbnails, & Somewhere Beyond the Funnel…
What’s that? You’re ready for this week’s marketing news? We gotchu.😎 Google crawl budget best practices have been updated. What’s new? Google wants the same links on mobile and desktop versions of your site. It’s all playing into ...
SAIO/SEO Glossary of Acronyms, Names, and Best Practice Terms
Even though we launched Search Artificial Intelligence Optimization (SAIO) over a year ago, many people are still struggling to understand how GenAI tools are changing the way we search for information online, both for personal and work-related questions. We ...
The Longest Perceptive Marketer Yet: AI and the Digital Dark Ages
Hiya, We’re buzzing with news this week. Buckle up, you’ve got a wild read ahead! Did you hear? Search Engine Land was acquired by Semrush. The media outlet has assured its readers they will continue bringing independent ...
Free Content for AI, SearchGPT Integration, & Brand Social Engagement
Hi all – I’m happy you’re here reading! Ready for the digital marketing scoop? Open AI announced this week it "does not currently intend to share ad revenue from its SearchGPT product with the publishers whose content ...
AI Saving You Time, AI Serving You Ads, & AI Training on Your Data
Hey y’all – It’s that time of week – here’s the digital marketing scoop! You've heard us discuss the appearance of ads in AI responses – particularly with Google AI Overviews and Bing Copilot. Here's the latest ...