LinkedIn Premium Company Pages, Humanize AI Content, & Gen AI Usage
Hello! What’s this? You’re ready for the digital marketing scoop. Well, here it is! Remember how GenAI seemed to burst onto the scene in just a couple ...
AI Overviews’ Limited Visibility, Best AI Prompts, & Lays Groundhog’s Day
Howdy! Digital marketing news coming in hot! 🔥🔥🔥 Is anyone else feeling ghosted 👻 ? Recent research from BrightEdge reports that Google AI Overviews are showing up ...
Clickless Searches, Negative SEO & Shark Week
Hiya! Hope y’all had a nice Independence Day (and/or vacation if that’s how you chose to spend that week 🙂). Don't be misled by this recent Search ...
Discontinuing Continuous Scrolling, Kind Workplaces & Whee!
Hey y’all! Buckle up – we’re rolling right into the digital marketing news! Is Google taking a page from Perplexity? (pun courtesy of Marc Engelsman) Google is ...
Fight AI Bias, AI Hallucinations, & Addictive Feeds Act
Greetings! I’m going to change Bananarama’s “Cruel Summer” lyrics to “It’s been a hot, hot, hot summer…” (and we’re not even that far into it)! It’s also been hot ...
AI Ads, Apple Intelligence, & the AI Gold Rush
Howdy! We’ve got 2 weeks’ worth of roundup for you, so grab your favorite beverage and let’s jump in! Will AI be facing a content boom/bust situation ...
Google Ranking Doc Leak, TikTok Layoffs, & True Creativity
Hi all, Missed you last week, but we’re back with all the digital marketing action today! Another week, another "HUGE" Google story has the SEO world buzzing. ...
AI Overviews, Perplexity Daily Digest, Cookies and Bad Ads
Heyo! DBE Perspective... 💬 Google announced the long-awaited public release of its Search Generative Experience (SGE) last week. Except it’s no longer called SGE but ...
AI Link Citations, Google Antitrust Trial Updates, & Skittles’ Tiny Apartment
Hiya! Time to turn on the digital marketing thinking caps. We’re getting ready to dive in! ChatGPT-4o (o standing for “omni”) rolled out on Monday, and it’s ...
Perplexity vs. Google Search, Meta AI Tools, & B2B Marketing Refresh
Guess what? … our favorite day of the workweek! We’re super excited to give you this week’s edition of Perceptive Marketer. Let’s goooo! How do Perplexity ...