Gemini 2.0, December 2024 Core Update, & Trial Reels
*gasp* It’s the last Perceptive Marketer. Of. The. Year. Oh no, don’t cry. It’s okay – we’ll be back in 2025! 😎 Gemini 2.0 is here. What ...
Search Operators, How People Search, & TikTok Trends for the Books
Greetings! Lots of news for ya this week – let’s get to it! The rollout is complete… Google’s November 2024 core update, that is. This is the ...
Special Edition Perceptive Marketer: YouTube SEO, “X-odus,” & Music Video Lessons
Hey y’all, Special edition! I’ve stuffed food-themed puns in the midst of our digital marketing news. Ready. Set. Gobble! A couple of Google stories from last week: ...
Google Core Update, Trusting AI, & Soda Ads
Hiya, I hope you’re enjoying the day so far. Let’s make it a little more fun with some digital marketing news, shall we? 45% of customers trust ...
Artful AI, Marketing Process Whoopsies, & BingGPT?
Hello out there! ARE YOU READY FOR DIGITAL MARKETING??? Good, well, here it is. 🙂 We've talked about how Bing Copilot leverages OpenAI's ChatGPT models. Now, ChatGPT's ...
SearchGPT is HERE, Killer YouTube Thumbnails, & Somewhere Beyond the Funnel…
What’s that? You’re ready for this week’s marketing news? We gotchu.😎 Google crawl budget best practices have been updated. What’s new? Google wants the same links on mobile ...
Google Trends, Nixing The Human Experience, & Meta Ads Micromanagement
Hey y’all – On to the digital marketing news! What’s trending with Google? Google’s recently released documentation on Google Trends. It goes over what Google Trends is ...
The Longest Perceptive Marketer Yet: AI and the Digital Dark Ages
Hiya, We’re buzzing with news this week. Buckle up, you’ve got a wild read ahead! Did you hear? Search Engine Land was acquired by Semrush. The media ...
Free Content for AI, SearchGPT Integration, & Brand Social Engagement
Hi all – I’m happy you’re here reading! Ready for the digital marketing scoop? Open AI announced this week it "does not currently intend to share ad ...
AI Saving You Time, AI Serving You Ads, & AI Training on Your Data
Hey y’all – It’s that time of week – here’s the digital marketing scoop! You've heard us discuss the appearance of ads in AI responses – particularly ...