Digital Marketing Analytics Services

Our marketing analytics services drive everything at DBE.

We like to call it 360° analytics because, like a circle, analytics has no real stop/start point.

When we first engage with a client, we learn about their business and work together to articulate specific, quantifiable goals. This ensures we’re 100% in agreement on what constitutes success. This enables our audits of your current programs to be measured against the successes you want while also showing us what your competitors are doing and what it will take to outmaneuver them.

As we begin working together, DBE will review and where necessary reconfigure your Google Analytics and/or other tracking platforms to align with the goals and the KPIs we want to monitor for real and ongoing success.

DBE’s conversion optimization teams work to make sure all the marketing analytics are feeding into the platforms to ensure valuable marketing data is captured for utilization.

We provide dashboards to everyone on your team, so no one is waiting for someone else to “pull” data–everything is available for easy and quick viewing via Looker studio dashboards.

Our clients value the performance-based adjustments our team makes and the insights we share to help drive success of the programs DBE is managing for you as well as for your other tracked marketing initiatives.