Our Omo Is Showing
DBE’s core philosophy of “Omotenashi,” or “Omo” means that we strive to know our clients and their businesses as well as they do. Great work that surpasses our clients’ expectations is our hallmark.
Below are a few real stories of a job well done (and then some) – to read them in full simply fill out the form to the right and we’ll send them to you!
ATD Social Media Consulting Case Story
Challenge: ATD was struggling to unify a very large and scattered social media presence, which included profiles at the national level down to the local chapter levels and lacked any kind of overarching strategy or brand alignment. ATD retained DBE to help them develop a clear and consistent cross-channel development and management game plan.
Baker Hill Paid Search/Paid Social Case Story
Challenge: Generate awareness and leads via a paid social campaign on LinkedIn and a paid search campaign on Google.
CCA Content Marketing Case Story
Challenge: CCA wanted to be known as THE thought leader and resource for Human Capital Risk Management and thereby increase new business opportunities. DBE developed and implemented a robust content marketing initiative spanning organic social, paid social, on-website optimization, and paid search to help CCA achieve its goals.
Champion Container Paid Search Case Story
Challenge: Drive traffic and pre-qualified leads from Champion’s distribution coverage area to the website via a geo-targeted paid search campaign.
Commonthread Integrated Digital Marketing Case Story
Challenge: Increase visits, online purchases and average order value using an integrated digital marketing approach, including search engine optimization, paid search, organic social and paid social.
Colorcon SEO Case Story
Challenge: Generate continually increasing numbers of qualified visitors through a combined SEO and social media marketing program to deliver quality leads for Colorcon’s field salesforce.
CSL COAG Organic and Paid Social Case Story
Challenge: Create and nurture online communities on Facebook, Twitter and Instagram for patients with bleeding disorders and their friends and families. Use Facebook ads and promoted posts to expand reach and encourage growth. The COAG group was the first at CSL Behring to launch a social media effort—with the help of DBE.
CSL Global International Paid Search Case Story
Challenge: Target HCPs (healthcare professionals) with an international paid search program to build awareness, drive traffic and increase on-site events such as visits to high-value pages and downloads.
Doylestown Health Integrated Digital Marketing Case Story
Challenge: Increase the number of leads from form submissions and phone calls. DBE’s solutions include paid search, display and paid social, all working together to drive wins.
Dulcolax SEO Case Story
Challenge: Drive web traffic and improve unbranded keyword visibility with a strategic organic Search Engine Optimization program including technical, onsite, and offsite elements.
Edmund Optics International Paid Search Case Story
Challenge: Conduct market research abroad via an international paid search program to gain accurate, actionable insights to inform other marketing efforts.
Edmund Optics SEO Case Story
Challenge: Build rankings for unbranded, product-related keywords to improve overall search engine visibility. Use improved rankings to drive more product sales.
Humate-P Integrated Digital Marketing Case Story
Challenge: Develop and deliver an integrated search marketing program including optimization and paid search. Work closely with the Humate-P team to balance marketing and regulatory requirements.
SEMPO Organic Social Case Story
Challenge: Improve the depth and breadth of content offered to SEMPO members via social channels, including the blog and cultivate a large and engaged community. DBE answered with a multi-channel strategy to deliver a steady stream of relevant social content coupled with hands-on program management to encourage interaction and knowledge sharing.
Serta Organic Social Case Story
Challenge: Serta wanted to ensure that consumers could find the iHeart Sleep blog, expand their experience with Serta through the content there, and engage with Serta and others through the blog’s comments section.
Thrive Paid Search Case Story
Challenge: Reconfigure and manage Google AdWords program to help drive high-converting traffic to the website to increase ROI from paid search.
USciences Integrated Digital Marketing Case Story
Challenge: Increase qualified leads from organic search traffic to USciences.edu with a strategic SEO program, including SEO-focused content development for USciences’ social channels. USciences also asked DBE to manage their paid search program while searching for a new in-house manager.
Zantac SEO Case Story
Challenge: Drive web traffic and improve unbranded keyword visibility with a strategic organic search engine optimization program including technical, onsite, and offsite elements.