Perceptive Marketer

Business Growth, Google Third-Party Cookies, & Podcast Ads

By |06/30/2021|

Here’s this week’s e-briefing to feed the digital marketer in you: McKinsey put out an article this week on “The growth triple play: Creativity, analytics and purpose.” One of their key takeaways is companies who are leveraging even just one of ...

A FLoC of Audio-Only Platforms and SEO Periodic Table Elements

By |06/23/2021|

We’ve got a number of stories we’re eager to share this week so let’s jump right into What’s Hot Wednesday for Digital Marketers: We’re not hearing as much about Clubhouse these days, but that’s not stopping the competition from launching ...

Drama-Free Agency, Gmail, & Copyright Scams

By |06/16/2021|

The DBE team and I are excited to share this week’s issue of What’s Hot Wednesday for Digital Marketers with you. We have a good mix of stories about search engine and social media platforms, marketing insights, and a warning ...

TV Ads, Google Marketing Livestream, & BATs

By |06/02/2021|

I hope your weekend was good and that you’ve got solid plans for the next one. While we’re here in the middle of the week, check out these digital marketing stories our team surfaced for you: Last week, Google held ...