Digital Brand Expressions Releases Point of View on Negative Keyword Advertising
PLAINSBORO, N.J. (May 12 , 2014) – Digital Brand Expressions (DBE) released its fifth Point of View (POV) statement for 2014, this one on the importance of including “negative” keywords when setting up or revamping paid search campaigns. The POV was ...
Digital Brand Expressions Releases Point of View on Upcoming Facebook Advertising Change
PLAINSBORO, N.J. (March 4 , 2014 – Digital Brand Expressions (DBE) today released its fourth Point of View (POV) statement for 2014, this one on the upcoming changes Facebook is making to Sponsored Stories ads. Facebook recently made the announcement that ...
Digital Brand Expressions Releases Point of View on Google’s Local Carousel
PLAINSBORO, N.J. (March 4, , 2014) – Digital Brand Expressions (DBE) today released its third Point of View (POV) statement for 2014, this one on using SEO techniques to help local business websites appear in Google’s Local Carousel view of search ...
Digital Brand Expressions Releases Point of View on SEO Analytics
PLAINSBORO, N.J. (January 30, 2014) – Digital Brand Expressions (DBE) today released its second Point of View (POV) statement for 2014, this one on the evolution of search engine optimization (SEO) metrics in the wake of Google’ s announcement last September ...
🎥 Marc Engelsman on MarketingProfs Webinar
Marc Engeleman, DBE's VP of Strategy and SEO, discussed how having a more concrete view of your website visitors and what they are seeking will drive more conversation and ROI in this MarketingProfs webinar. Watchers can learn: how to extract ...