AI Overviews, Becoming Superhuman, & Musical Mischief
Hey, I heard it through the grapevine that you’re looking for digital marketing news. Hold on, I’m comin’ to give you the deets! Musical Mischief 🎶: I’ve scattered seven soulful song titles throughout this edition of Perceptive Marketer (because, ...
Google vs. Fluffy Recipes, SERP Guide, & Thoughts on Rankings
Howdy friends, Let’s get down to the digital marketing business! You remember the SEO ranking tool outage from January? Well, this SEL article shares lessons learned from it. Here are the top points for measuring SEO success ...
DeepSeek Craze, Threads Guide, & Shiny Penny Syndrome
Hey CTNRPM! I got a new acronym for you… [Can’t Talk Now — Reading Perceptive Marketer]. Let’s make it stick! You may have heard about the impact of the DeepSeek AI announcement on tech stocks last week. The ...
SEO Tool Crash, Insta Hacks, & PMax in 2025
Howdy, It’s the last week of January, but doesn’t it feel like months have passed since we celebrated the New Year? Digital marketing has been on a wildly-whippy, unpredictable ride so far! Last week during SEO armageddon ...
Reddit Rankings, Brands in GenAI Responses, & Automated YouTube Shorts
Pssst… hey! We’ve got some digital marketing news for ya. Ready? Good, ‘cuz here it is! Google rankings and GenAI chatbot responses are mentioning the same brands. The point? Brands featuring high-quality content that answers questions people ...
2025 Hashtag Strategy: Are They Relevant?
As social platforms get smarter, many of them have stated that hashtags are not needed to distinguish the content of posts. For some users, hashtags continue to be a method for discovering useful posts. However, as social platform algorithms improve ...
