Gemini 2.0, December 2024 Core Update, & Trial Reels
*gasp* It’s the last Perceptive Marketer. Of. The. Year. Oh no, don’t cry. It’s okay – we’ll be back in 2025! 😎 Gemini 2.0 is here. What does that mean? AI Overviews can handle “more complex topics ...
Search Operators, How People Search, & TikTok Trends for the Books
Greetings! Lots of news for ya this week – let’s get to it! The rollout is complete… Google’s November 2024 core update, that is. This is the time to check for impacts on rankings. If you have ...
Special Edition Perceptive Marketer: YouTube SEO, “X-odus,” & Music Video Lessons
Hey y’all, Special edition! I’ve stuffed food-themed puns in the midst of our digital marketing news. Ready. Set. Gobble! A couple of Google stories from last week: Google AI Overviews ads (!) have been spotted on mobile ...
Google Core Update, Trusting AI, & Soda Ads
Hiya, I hope you’re enjoying the day so far. Let’s make it a little more fun with some digital marketing news, shall we? 45% of customers trust AI tools to find brand information, according to data from ...
How SEO Content Writing is Evolving to Meet the SAIO Demand
In the Back to the Future II, Marty, Jennifer, and Doc are flung into a futuristic reality with flying cars and self-adjusting clothes. When 2015 actually hit, we didn’t have most of that, but we did have smartphones and movie-streaming ...
Artful AI, Marketing Process Whoopsies, & BingGPT?
Hello out there! ARE YOU READY FOR DIGITAL MARKETING??? Good, well, here it is. 🙂 We've talked about how Bing Copilot leverages OpenAI's ChatGPT models. Now, ChatGPT's SearchGPT functionality is using Bing's page index to fuel its ...
