SEO & SAIO Should Come Together (Right Now)
Various interpretations of the Beatles’ “Come Together” suggest it was written at a time of tension between the band members to unite them on the path forward. It came to mind after recent stories featured in our Perspective Marketer ...
Sometimes in SEO, “nofollow” Is the Best Approach
This week, the SEO world was startled with an “existential” threat. Over the weekend, Google instituted data blackouts by blocking scrapers and APIs used by many SEO-ranking tools like Semrush. SEO-ers raced to figure out workarounds. Some entrepreneurial companies ...
SAIO/SEO Glossary of Acronyms, Names, and Best Practice Terms
Updated: 2/25/25Even though we launched Search Artificial Intelligence Optimization (SAIO) over a year ago, many people are still struggling to understand how GenAI tools are changing the way we search for information online, both for personal and work-related questions. We ...
Happy SAIO-versary! What we’ve learned about AI and SEO over the past year
Has it only been a year since we launched our Search AI Optimization (SAIO) strategy as a complement to our proven SEO practice? Let’s take a look back at what has ch-ai-nged, then look ahead with us. The SAIO ...
With AI Overviews Appearing Less Often, SAIO Is Still Very Much “Worth It”
DBE recently covered the latest report from BrightEdge that says AI Overviews show on Search Engine Results Pages (SERPS) less than 7% of the time. Advanced Web Ranking (AWR – the tool DBE uses to track keyword rankings and visibility) ...
Google Seeks to Satisfy with Renewed Focus on Helpful Content
There were times when you needed to read between the lines to understand where Google was going with its search updates. Not so much anymore. Case in point, the SMX Advanced conference keynote interview with Elizabeth Tucker, Director of ...
