You made it to Wednesday! Good for you!
Here are a few thought sparkers to get you through to the weekend:
- EConsultancy posted a quick take on the skills marketers need to succeed, based on a survey of 458 marketers. Spoiler alert: “data analysis and measurement” tops the chart. Good thing DBE’s here to help you with predictives, monitoring, measuring, and gleaning meaning from the numbers.
- Wondering how ads get in your news feed on Facebook? Ever wonder about what doesn’t? Here’s a quick rundown from Entrepreneur of what will get your ad flagged on Facebook (and why DBE sometimes says, “Umm, that won’t work” when we’re batting around ideas).
- Googles calling it quits for the metric “average position” as of September. But don’t worry, there are four new metrics taking its place via MediaPost.
And there’s more news that’s got us buzzing at DBE this week: we’ve moved our HQ office! Not too far, in fact, we’re right upstairs in the same building, just one flight up, on the second floor. If you’re in the area, let us know, we’d love to see you in person!