It’s Wednesday and don’t worry, we’re not going to talk about the Super Bowl ads! Here is what the DBE team is talking about this week and why we’re sharing it with you:
- How does a controversial ad impact SEO? It definitely drives traffic! Here’s a story from Search Engine Watch on the effects of “that” Gillette Razor ad with a nod to Nike too: https://searchenginewatch.com/2019/01/31/gillette-video-search-traffic/
- More bad behavior by Facebook: this time circumventing Apple App rules for developers. Why Facebook, why? This story has a lot of legs, including accusations of Google having a similar program in place, Apple employees and Facebook employees throwing screen shade at each other, and more: https://9to5mac.com/2019/01/30/facebook-research/
- What’s Amazon’s biggest growth area? That’s right, say it louder, “ADVERTISING!” And what does Amazon do constantly? Yes, that’s right again, “Test, Learn, Expand.” Here’s a good net/net of what the platform is up to now: http://ow.ly/mvk830nzJuT
Got questions? Let’s chat!