The Battle of Snapchat vs. Instagram

DBE

Published On: 08/22/2016

By: Nadine Goerke and Rachel Petzinger

With the recent addition of Instagram Stories, a new component of Instagram that directly mirrors Snapchat Stories, the two platforms are in competition now more than ever. While both apps are widely popular among millennials, each have their own approach to ad spend, viewership, and UX. In this infographic, the experts at DBE break down some of the biggest differences between the two.

Snapchat-vs-Instagram-Infographic

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Published On: 08/22/2016 / Categories: DBE Perspectives / Tags: /

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